Kenya, like the rest of Africa is going to have to make one quantum leap into the information age. No time for trying this Microsoft solution or that Oracle solution or whatever other systems the rest of the world has gotten used to.
Once the huge information and automation gap is narrowed there will be a [...]
Recent front page media reports about radio advertising trumping TV and newspaper advertising in Kenya demonstrate the strange predicaments businesses have to deal with in this part of the world.
The articles were mostly strong rationales (backed with ‘latest media research’) by cash rich radio stations and the media buying agencies that keep them alive in [...]
Kenyan Internet services and online marketing hot shop, Ibid Labs, has gone live with a new corporate website. The new website is a showcase of great website design and corporate communications and looks awesome to boot.
The new website features clever use of banners to highlight their flagship products, integration with the company blogs and eNewsletter as [...]
Kenyan CDMA network operator and broadband provider needed a quick low cost way to reach over 50,000 targetted customers in the UK and US.
A traditional media campaign was out of the question.
So we customised the elegant, easy-to use-Tangaza eNewsletter and they were up and mailing in no time.
eNewsletter are a low cost way to get [...]